The Ventures — Companies, Capital, Studio
We don't just write checks and wait. We build category companies — putting the full Monarchy engine behind operators who refuse to stay small.
The Companies
200+ clients. Game Changers Award, Amazing Workplace Award, Inc. 5000 Award two years running. AI powered, undeniably human.
Explore →A clinical protocol turned into an app. Helping families achieve pregnancy better, faster and cheaper.
Explore →Direct sales teams for premium markets. You bring the offer — Phoenix builds the channel.
Explore →Wealth-building as a game you can learn. Discipline-first trading platform, AI-assisted.
Explore →The model
Fragmented markets with a technology unlock — dentistry, decision-based fertility care — where a new brand can define the language.
Brand, funnel, content pipeline, AI call center, sales team — deployed on day one.
Equity positions. When the venture wins, the ecosystem wins — and the case study feeds the next one.
Division 04 — Studio
Culture is a distribution channel. From a 500,000-viewer branded series in Milan to a TV show aired on ABC & Hulu in 2022 — produced through the Serendipity Group chain, owned by Nicole Tabs (Andrea's wife) — the Studio turns brands into entertainment and entertainment into pipeline.
Serendipity — ABC & HuluAndrea reviews a limited number of venture and production partnerships each year.
Pitch the ecosystem →